TIRRED
TIRRED
Personal Clothing Brand
TIRRED is a personal project I launched in the Fall of 2021, born from a realization that, while I had been contributing extensively to the clothing projects of others within my creative collective, I had yet to embark on a venture of my own. Driven by the desire to channel my graphic design expertise into something personal, I taught myself how to use platforms like BigCartel and Printful, which enabled me to manage the production and distribution of my designs independently. From this foundation, I created an initial collection of five products, complete with promotional materials and a lookbook that showcased the essence of the brand.
TIRRED offers a range of products, including T-shirts, bags, beanies, and hoodies, all conceptualized and designed in-house. Since its inception, I have continued to expand the brand, with a second season of five new products set for release this summer.
Alt Logo/Design
Final Logo
Clothing Tag
The name 'TIRRED' stems from my own experience during the pandemic—a period defined by an overwhelming balancing act between attending classes, working a 9-to-5 job, and managing freelance design projects. Although I successfully navigated that challenging chapter, it left me with a deep sense of exhaustion that persists to this day. The feeling of waking up tired, no matter how much rest I get, became a recurring theme in my life and ultimately the inspiration behind the brand's identity.
In recent months, my artistic vision for TIRRED has been further influenced by my growing fascination with the neoclassical era and Greek mythology, inspired by art history classes I’ve taken. Both of these movements resonate with me on a personal and creative level, and I have drawn from their rich aesthetic and narrative traditions to inform the designs you see below. Through TIRRED, I strive to blend modernity with timeless artistic influences, capturing a sense of resilience and beauty in the midst of fatigue.